About
Yasemin Dirik is a Toronto-based designer, originally from Izmir, Turkey, and a recent graduate of the Bachelor of Design program at Ontario College of Art and Design University (OCAD U), majoring in Industrial Design. Yasemin’s work focuses on the intersection of creativity and functionality, with a particular passion for colors and patterns. Her designs are vibrant and adaptable, whether for interiors, wearables, or everyday objects.
Yasemin has a keen interest in packaging design, believing that successful industrial design should marry functionality with aesthetics. She carefully observes graphics, color schemes, and the functionality of packaging, identifying opportunities for creative improvements in industries like food, beverage, and cosmetics. For Yasemin, packaging is a playground where creativity knows no limits.
Her cultural background plays a significant role in her work, often integrating aspects of her identity into her designs. In addition to packaging, Yasemin has a strong passion for interiors, appreciating the subtleties of furniture, lighting, and spatial arrangement. She also values upcycling and incorporates sustainable practices into her designs whenever possible.
Fashion has been a lifelong interest for Yasemin, a medium through which she expresses her creativity. She believes clothing is an extension of emotions and has always enjoyed combining unique pieces to reflect her personal style. Her attention to detail and love for fashion further influence her approach to design, particularly in how she balances form and function.
Yasemin’s design philosophy revolves around solving everyday problems with practical, creative solutions. Whether it's housewares or services, she is always thinking about how design can make life easier, more beautiful, and more functional.
